Sweat+Co | Public Relations Agency
homepage_sweat+co_hero_small.jpg
Collage Team may23.png

 

WE CAN TELL YOUR STORY—AND HELP YOU CREATE A STORY WORTH TELLING.

Agencies are being crushed on all sides—by consultancies, by brands, by automation. Sweat + Co can help you navigate this world. We can help you build a better agency.

Our background is in agency Public Relations and communications, and that means we know how to make prospects, clients and journalists listen up. We know what makes great agencies tick, because we've worked with them. We bring in experts to make the agency story better—through tighter operations, smarter business development, cultural change and creative excellence.

We help you tell your story. More importantly, we help you create a story worth telling.

 

SERVICES + STRENGTHS

 
SweatCo-Agency-Vitals-Assesment.png
 
 

Agencies can tell their clients’ stories with clarity and panache, but stumble when they try to tell their own. It may be that they’re missing the Agency Vitals they need to break out. It may simply be that the story’s too hard to see without an objective eye.  

Sweat + Co can help you see who you are—and who you need to be. With a combination of PR and consulting services, we have the expertise to build a better agency through cultural and creative changes, and to tell your story to the world.

We start every engagement with the Agency Vitals Assessment, which benchmarks your company on the factors most crucial to getting buzz: communications, creative, culture, clients and agency core. That tells us what elements belong in your story—and what organizational changes it will take to bring in those elements. Then we help to get you there.

Communication

The reason why some agencies seem to get all the PR is because they put PR at the center of everything they do. We help you build PR into your DNA, and we figure out the best way to get your story out there. We do that through a combination of media relations and thought leadership. PR is still largely a relationship business, and we have some of the best relationships in the world of advertising and business. When we share your news, your work, or your opinions, your pitch will get read. And your press hits will prove it. You need to stay in the public eye, even when you don’t have news to talk about. Our thought leadership team builds platforms for your executives, and then expands upon that platform through op eds, jury selections, and speaking engagements. Communication Services:

  • PR strategy and company positioning
  • Pitch creative and agency news
  • Proactive speaking opportunity and editorial calendar development
  • Op ed development
  • Branded content and thought leadership
  • Speaker and media training
  • Social media and website audits
  • Industry relations

 
 
 
Glasses_v01.png
 
 

 TEAM + MAGIC

 
 
kristin@adivineevent.com
 
 

HOW TO BE FAMOUS